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Maintaining dialogue – cultural sensitivity

Strategies for maintaining dialogue with potential customers to keep their interest, addressing ‘who needs who’ misconception, respect cultural etiquette, and ‘being yourself’ are all valuable strategies for building your customer relationship in this ‘Maintaining dialogue’ PRINCIPLE in the RELATIONSHIP PHASE.

There are 9 strategies for this principle.

Initiate the contact.
Initiating and engaging dialogue with a potential customer on a continual basis - without (necessarily) specifically discussing the deal - is almost mandatory. The emphasis is on you doing the initiating - don’t leave it to your customer. While th...

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