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Countering and concessions

This is another PRINCIPLE, super rich with STRATEGIES and ACTIONS for ADDING VALUE and SETTING A STANDARD in your NEGOTIATION. How to counter – a critical skill. And how to ‘concede’ – what do you get in return? Conceding too quickly?  Are ‘egos’ getting in the way? Over complicating and frustrating the issues? Again, what is your WALK AWAY? And quietly reserving a possible ‘final’ concession!

There are 9 strategies for this principle.

Countering, concede for a need!
Countering is probably one of the most critical and skill demanding tactics for both sides. Most important is that, if you give a concession, that you receive a concession in return - that is, CONCEDE FOR A NEED©. Most textbooks and courses on neg...

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